TROY's Growth Is Reshaping the Turkish Payments Market

In 2026, TROY increased the number of cards in circulation to 110 million and reached an annual transaction volume of TRY 4.8 trillion. Transaction volume doubled year over year, while its market share by transaction value grew from 18.3% to 25.3%. According to BKM data, TRY 635 billion in transaction volume was processed.

Sell to Millions of Turkish Consumers Without Cross Border Fees

With a population of over 85 million, a $115 billion e-commerce market, and 110 million TROY cards in circulation, Türkiye is a strategically important and rapidly growing digital payments market. Through its local acquiring infrastructure, Lidio enables businesses to access 110 million TROY cardholders without the need for a local entity, while benefiting from better rates and higher approval rates.

MassPayout solutions in Türkiye
Lidio mass payout solutions

The Lidio Advantage

In 2025, Lidio reached a total payment volume of USD 5.9 billion, achieving 47% year-over-year growth. The platform hosts over 60 million tokenized cards and more than 4 million Lidio Pass users.

  • Regulatory Advantage: The first and only PSP in Türkiye combining a TCMB Article 19 cross-border license with payment orchestration capabilities.
  • Market-Leading Platform: Türkiye's leading payment orchestration platform, trusted by global brands including Google, Netflix, Blizzard, Valve, Tchibo, DeFacto, and LC Waikiki.
  • Cost Advantage: Save 0.5–1.5% per transaction on 25.3% of Turkish card spend by eliminating crossborder fees through TROY local acquiring.
  • Proven Infrastructure: Processes 200,000+ international TROY transactions daily.
  • Single API: Access Smart Routing, Lidio Pass, Open Banking, and local payment methods through a single API.
  • Flexible Settlement: Settle funds in TRY or foreign currencies to bank accounts in Türkiye or abroad.
Lidio mass payout

How to Start Accepting TROY Payments with Lidio

To start accepting TROY payments with Lidio, only one agreement and one integration are required. Once integrated, you can start accepting payments immediately.

Partners

Global Merchant